MX-NL Fruit Matchmaking: Connecting with Europe

woensdag 19 januari 2022


Holland House Mexico

Evenement data

Van 19 januari 2022 15:30 Tot 20 januari 2022 19:30

Holland House Mexico (HHM) and United Producers of Mexico (UPM) invite you to the

MX-NL Fruit Matchmaking: Connecting with Europe

The aim of this virtual event is to create sustainable and valuable relationships between growers of agricultural products in Mexico, including mango, avocado, lime, berries and grapefruit; and importers who focus on the European markets.


On the Mexican side, only growers in possession of the necessary certificates for export to Europe (GLOBALG.A.P., Organic, SMETA, GRASP, or Fair Trade) are admitted to the program. Both importers focused on the Netherlands and other countries in Europe are welcome.


Day 1

  • Welcome words: Desirée Colomé, Economic-Commercial and Promotional Affairs - Mexican Embassy to the Kingdom of the Netherlands / Frank Hoogendoorn, Agriculture Assistant - Embassy of the Kingdom of the Netherlands
  • Commercial Processes you must know in International Agri-Business - Lia Bijnsdorp, United Producers of Mexico
  • Liquidseal Presentation - Ernst van den Berg
  • Guillermo Ortega, Aktion Trade Services
  • Lifetime Business Relationships - ​​Juan Antonio Escorcia, Avocados Aguirre

Day 2

  • Markets and Sustainability - Yemil Zarzar, Control Union
  • Martijn Vriesinga, Aweta
  • A cultural perspective on doing business with Europe - Thomas Berbree, Holland House Mexico
  • Europe and avocados from Jalisco - Yanmei King, APEAJAL
  • BAMX Network's challenge to reduce food losses and waste - Gabriella Rosato, BAMX


Participation in the Virtual MX-NL Fruit Matchmaking Program is FREE for European importers. Mexican exporters invest $189 US per participating company.


  • Liquidseal Fruits
  • Aktion Trade Services
  • Control Union
  • Aweta

Questions & Registration

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